MC board consisting of four 60 year old males, releasing female health range of MC products by swapping exisiting label with pink one

Board members of one of Australia's biggest MC brands are moving hastily into the female health market with enthusiasm, albeit, with no strategy whatsoever.

Asked about the motivation behind this move, board member Norman said emotionally, "I have a mum". Then he paused, and added "i mean she doesn't have any issues down there, but she's female, and I love her very much, she's 97 now".

When probed, Norman added "it's also a heck of a lot cheaper to change the colour of a label, than to source based on research, data and product formulations... what with low margins nowadays".

Board member Norman, learning about female parts from Justin

Whilst it is believed board members don't even know how to say the word 'endometriosis', they feel Alexa will be able to provide all the support they need, as she's female, and would probably have a female part.

The board have also hinted on replacing their practice of spraying artificial terpenes on their dry Thai flower, with the spraying of Chanel No 5, from the Chatuchak Weekend Market in Bangkok. "This will add to the flavours and ambiance of the effect, ensuring women feel very femaley", board member Duncan added.

When asked what was on the horizon for them in terms of innovation, they responded "we are all extremely excited about the hefty investment we are making in repositories".